American Fusion
American Fusion is an undergarment brand located in the U.S. Firstly, they required a wrap around sock package in three colors and sizes. We then created an accompanying hang tag for their underwear packages. Secondly, I was tasked with designing a logo for their brand largely sold in the mid-west called 'Casual Country', for which they wanted a very serene and calm image incorporated with Western style fonts. I decided on the general store image because it's a commonality in those parts of America. I had to do an intense cleaning up, knocking out and vectorizing to get it where they needed it.